This summer I am fortunate enough to have a three-month internship at Cube, a fashion PR company in Holborn, London (although not quite fortunate enough to be getting paid for it...)
I will try and keep a rough diary on here about how I'm getting on, and share any photos I manage to take.
I started on June 24th, so have been there for almost a month now. After a shaky start -getting used to the way things work within a company, as well as adjusting to working a 5 day week with early mornings and an hour and a half commute :-s - I am now really enjoying my integral role within the team. It is a very small company, with 6 PRs, and myself and the other 2 interns have each been assigned a team of 2 PR's. This basically means we are responsibe for the clients that they represent. Amongst many other things, daily tasks include:
- sending out samples to magazines and stylists to be used in shoots
- managing the samples eg. calling back items which are overdue
- managing the showroom
- creating databases of contact details eg. celebrities to be contacted for product placement or free gifts
- creating look sheets of the most fashion-forward pieces from a brand's collection
The brand that I personally am responsible for is Timberland, and I also look after several designers including Horace, Satyen Kumar, Omar Kashura and Camilla Skovgaard.
(some of my favourite Camilla shoes)
Other clients in Cube's portfolio that interest me are Fred Butler (quirky accessory designer who has featured previously on my blog!), Louise Amstrup, Sophie Hulme, Jaiden RVA James, and Noki, who creates elaborate pieces by recycling and re-using old garments.
(My favourite pieces from Fred Bulter's AW09 Heliocentric Electric collection)
(Jaiden RVA James - a very S&M/ dominatrix-inspired collection which often gets called in for magazines such as Dazed, i-D and Vogue Japan)
(Noki - a very eclectic vibe)
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